University of Texas System
Senior Director
Richardson, TX
About the role
Institution: UT Dallas
Posting Number
S07324PPosition Title
Senior DirectorFunctional Title
Senior Director of Communications and Student Success AnalyticsDepartment
Undergraduate EducationSalary Range
$95,000 - $100,000Pay Basis
MonthlyPosition Status
Regular full-timeLocation
RichardsonPosition End Date (if temporary)
Posting Open Date
10/27/2026Posting Close Date
Open Until Filled
YesDesired Start Date
12/01/2026Job Summary
Serves as the primary steward for communicating the impact of OUESS initiatives through strategic storytelling, digital media, print communications, dashboards, and executive reporting. Provides strategic leadership for stakeholder engagement, marketing, and brand management, supported by student success analytics, assessment, and institutional effectiveness functions. Leads evidence-based decision support processes aligned with Strategic Pillar I (Student Success) and Strategic Pillar III (External Impact).
Minimum Education and Experience
Bachelor’s degree with ten (10) years of work experience in related field. An equivalent level of education and/or experience may be considered.
Preferred Education and Experience
- Doctoral degree preferred. Ten or more years of leadership experience communications, marketing, or strategic storytelling in higher education, with familiarity in institutional research, assessment, assessment, change management, strategic planning, CRM administration, or student success operations.
- Strong understanding of data and storytelling integration, branding, and messaging.
- Proficiency with Adobe Creative Suite and other content creation/design tools.
- Familiarity with Microsoft Planner (or similar project management software) and Salesforce or comparable CRM platforms is a plus, and can be developed on the job.
- Proficiency in using AP style to create and proofread copy with accuracy and excellent attention to detail.
- Demonstrated fluency with AI-assisted communications tools (e.g., generative AI for drafting, editing, campaign ideation, and content production), and an understanding of how to responsibly integrate AI into a modern communications practice.
- Understanding of the higher education space and the opportunities to move its key audiences to action.
- Content Creation: develop and seed content for storytelling across channels in varying formats, including long-form narrative for web and print as well as content for video storytelling and emails.
- Marketing and digital advertising solutions.
Other Qualifications:
Experience working with and leading cross-functional teams, interfacing with higher education leadership, working collaboratively with other campus units, and building communication strategies based on data and brand awareness..
Other Qualifications
To the extent this position requires the holder to research, work on, or have access to critical infrastructure as defined in Section 117.001(2) of the Texas Business and Commerce Code, the ability to maintain the security or integrity of the critical infrastructure is a minimum qualification to be hired and to continue to be employed in the position.
Essential Duties and Responsibilities
- Direct communications strategies including digital, print, web, social media, and stakeholder outreach.
- Lead strategic communications, marketing, and storytelling across all OUESS channels, incorporating AI-assisted tools where appropriate to increase efficiency and creative capacity.
- Lead creation of annual report and presentation development.
- Oversee marketing, digital media, web content, and brand management.
- Direct intentional planning of UTD or freelance photographers to attend events to create imagery that can be used for websites, marketing, and other development purposes.
- Build and supervise a high-performing communications team, and partner closely with the Student Success Data Team and CRM Implementation staff on analytics, assessment, and engagement needs.
- Provide strategic decision support through data analysis, environmental scanning, and effectiveness studies, in partnership with OUESS’s analytics and CRM staff.
- Work with OUESS units for assessment planning and program evaluation.
- Support CRM reporting, adoption measurement, and engagement analytics in coordination with CRM Implementation staff.
- Assist with survey design and assessment methodologies.
- Partner with the Student Success Data Team to develop governance structures, data standards, and reporting frameworks supporting continuous improvement.
- Partner with Institutional Research, Enrollment Management, University Marketing, academic units, and campus leadership.
- Lead recognition and awards processes, including nominations, evaluations, communications, and reporting.
- Project management and continuous improvement.
- Represent OUESS in university committees, presentations, partnership initiatives, and external engagements.
- Other duties as assigned.
Physical Demands and Working Conditions
Physical Activities
Working Conditions
Additional Information
Remote Work Notice: After the probationary period, this role may be eligible for a hybrid (partly remote/partly in office) work schedule, subject to business need and manager approval. Must be located within the DFW Area and have the ability to be on campus with 24 hours of notice. A UT Dallas Remote Work Agreement will be required within 14 days after approval.
What We Can Offer
UT Dallas is an Equal Opportunity Employer with an employee-friendly and supportive work environment. Our comprehensive compensation and benefits package that is effective as of your hire date includes:
UT Dallas is an Equal Opportunity Employer with an employee-friendly and supportive work environment. Our comprehensive compensation and benefits package that is effective as of your hire date includes:
- Competitive Salary
- Tuition Benefits
- BCBS PPO Medical Insurance Options – including 100% paid employee medical coverage for full-time employees
- AD&D Insurance
- Dental & Vision Plan Options
- Long and short-term disability
- TRS Retirement Plan
- Fertility Benefits
- Paid time off
All UT Dallas employees have access to various professional development opportunities, including a membership to Academic Impressions, LinkedIn Learning, and UT Dallas Bright Leaders Program.
Visit https://hr.utdallas.edu/employees/benefits/ for more information.
About Us
UT Dallas is a top public research university located in one of the nation’s fastest-growing metropolitan regions. Our seven schools offer more than 140 undergraduate and graduate programs, plus professional certificates and fast-track programs. Our student body is 31,000 strong, reflecting students from over 100 countries and a multiplicity of identities and experiences. UT Dallas is committed to graduating well-rounded members of the global community whose education has prepared them for rewarding lives and productive careers in a constantly changing world.
Rich with visual and performing arts venues, museum districts, professional and semi-professional athletics teams, botanical gardens, accessible trails and so much more, the Dallas-Fort Worth (DFW) metroplex has something for everyone to explore. UT Dallas partners with regional higher education institutions and school districts and with the Richardson Innovation Quarter (Richardson IQ), a major hub for innovation, entrepreneurship, and educational activities.
UT Dallas is a top public research university located in one of the nation’s fastest-growing metropolitan regions. Our seven schools offer more than 140 undergraduate and graduate programs, plus professional certificates and fast-track programs. Our student body is 31,000 strong, reflecting students from over 100 countries and a multiplicity of identities and experiences. UT Dallas is committed to graduating well-rounded members of the global community whose education has prepared them for rewarding lives and productive careers in a constantly changing world.
Rich with visual and performing arts venues, museum districts, professional and semi-professional athletics teams, botanical gardens, accessible trails and so much more, the Dallas-Fort Worth (DFW) metroplex has something for everyone to explore. UT Dallas partners with regional higher education institutions and school districts and with the Richardson Innovation Quarter (Richardson IQ), a major hub for innovation, entrepreneurship, and educational activities.
Let us be your employer of choice! #WHOOSH
Special Instructions Summary
Important Message
1) All employees serve as a representative of the University and are expected to display respect, civility, professional courtesy, consideration of others and discretion in all interactions with members of the UT Dallas community and the general public.
2) The University of Texas at Dallas is committed to providing an educational, living, and working environment that is welcoming, respectful, and inclusive of all members of the university community. UT Dallas does not discriminate on the basis of race, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, national origin, disability, genetic information, or veteran status in its services, programs, activities, employment, and education, including in admission and enrollment. The University is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities. To request reasonable accommodation in the employment application and interview process, contact the ADA Coordinator. For inquiries regarding nondiscrimination policies, contact the Title IX Coordinator.
2) The University of Texas at Dallas is committed to providing an educational, living, and working environment that is welcoming, respectful, and inclusive of all members of the university community. UT Dallas does not discriminate on the basis of race, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, national origin, disability, genetic information, or veteran status in its services, programs, activities, employment, and education, including in admission and enrollment. The University is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities. To request reasonable accommodation in the employment application and interview process, contact the ADA Coordinator. For inquiries regarding nondiscrimination policies, contact the Title IX Coordinator.