IBM
Designer Spring Co-op 2027
Hybrid · Durham, NC
About the role
Employer: (0147) International Business Machines Corporation
As a Designer: Generalist, you will be a champion for the people who use our products and services, creating delightful experiences through emotional design. You will be responsible for translating requirements into hypothesis and exploring them with users through research methods and facilitation.
Your primary responsibilities will include:
• Explore User Needs: Learn about users' emotional connections with products and services, and understand unmet needs through research methods and facilitation.
• Craft Emotional Design: Create delightful experiences by influencing visceral impact, behavioral influence, and reflective consequence.
• Collaborate with Teams: Work with cross-disciplinary teams to translate requirements into hypothesis and explore them with users.
• Develop Design Solutions: Create designs that reflect the practical and aesthetic in business, while primarily serving people.
• Facilitate Research: Engage with users through research methods and facilitation to uncover emotional connections with products and services.