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Sandisk

Senior Manager Business Development, Media & Entertainment

Irvine, CA

$154,900–$263,300Full-time

About the role

Position Summary

Sandisk is seeking a Senior Manager Business Development, Media & Entertainment to accelerate the company's growth within the professional film and entertainment market. This role sits at the intersection of business development, influencer engagement, customer advocacy, and product strategy.

The successful candidate will build relationships with filmmakers, cinematographers, DP, DIT, studio technology teams, production companies, and entertainment decision-makers while helping shape future storage solutions for professional content creation workflows. The role will drive commercial opportunities, develop strategic partnerships, and bring industry insights back into SanDisk's product roadmap. 

Key Responsibilities

Industry & Business Development

  • Develop and execute market expansion initiatives within the Media and entertainment industry.
  • Build relationships with production studios, DP, DIT, streaming providers, post-production facilities, rental houses, and technology partners.
  • Generate new revenue opportunities by increasing adoption of Sandisk products across professional production environments.
  • Identify emerging industry trends, customer requirements, and partnership opportunities. 

Influencer & Industry Relationships

  • Manage relationships with influential filmmakers, DP, DIT, American Society Cinematography, cinematographers, producers, and content creators.
  • Develop ambassador and advocacy programs that increase Sandisk visibility and credibility within the professional creator community.
  • Create engagement strategies for key industry voices and opinion leaders.
  • Represent Sandisk at industry events, trade shows, conferences, and film festivals. 

Product & Market Strategy

  • Act as the voice of the customer for professional media and entertainment workflows.
  • Gather market requirements and customer feedback to influence future product development.
  • Partner with Product Management and Engineering teams to define next-generation storage solutions for production and post-production environments.
  • Support roadmap discussions around professional storage media, SSDs, high-performance card readers, and workflow accessories. 

Cross-Functional Leadership

  • Collaborate with Sales, Marketing, Product Management, Engineering, and Executive Leadership teams.
  • Develop business cases, market analyses, customer presentations, and partnership proposals.
  • Track market opportunities, competitive developments, and pipeline progress.
  • Deliver regular updates on industry engagement, partnership development, and revenue growth. 

Qualifications

Required

  • 8+ years of experience in business development, strategic partnerships, influencer relations, product marketing, or related roles.
  • Experience working within the film, media, entertainment, creator economy, or professional technology industries.
  • Strong networking and relationship-building skills with senior decision-makers.
  • Proven ability to identify and develop new business opportunities.
  • Excellent communication, presentation, and negotiation skills.
  • Ability to work independently and influence cross-functional teams.

Preferred

  • Existing network within Executive producers, DP, DIT, film production, cinematography, streaming platforms, studios, or post-production organizations.
  • Experience with professional storage, cameras, content creation tools, or media workflows.
  • Familiarity with professional creator ecosystems and entertainment technology trends.
  • Experience managing strategic partnerships or influencer programs.

Success Metrics

  • Growth in media and entertainment segment revenue.
  • Number and quality of strategic industry relationships established.
  • Product adoption with DP and DIT
  • Development of influencer and ambassador partnerships.
  • Product roadmap contributions informed by customer and industry feedback.
  • Pipeline creation and partnership opportunities generated.
  • Increased awareness and adoption of Sandisk products within professional production workflows. 

Why this role is unique

This position combines three functions rarely found in a single role:

  1. Industry Connector: Build relationships with top filmmakers, studios, and technology leaders.
  2. Influencer Manager: Develop trusted advocates who shape purchasing decisions.
  3. Product Strategist: Help define the future of professional storage solutions for the entertainment industry.